Overview
Purpose: To assist students with dreams of owning their own business by encouraging them to lead confidently, think critically and creatively, develop a growth mindset and understand the value of self-sustainability through exploring business.
Achievements: Students will gain an entrepreneurial mindset and insight into business planning, logo creation, marketing, branding, financial literacy, and leadership & public speaking. Students will walk away with a viable one-page business plan that can be used or improved upon for future use.
Activities Include: Students will be guided through the creation of her business and receive assistance in:
- Picking a product or service based business
- Choosing a business name
- Developing a text based logo
- Creating a mission, vision and value proposition
- Creating a free Canva account with
- Instagram feed and story templates
- Developing a social media strategy for their business
- Instagram business training
- Complete the various sections of a one-page business plan
- Participate in fee-free 7-day crowdfunding competition
and much more!
Session Dates: 7/19/21 – 7/25/21
Repeats: Daily 5:30pm – 6:30pm EST
Learning by
exploration:
- Marketing and branding
- Communication and public speaking
- Customer service
- Market research
- Competitive analysis
- Leadership
- Personal budgeting and finance
Activities
Include:
- Interest/hobby discovery and monetization query
- Product and/or service brainstorm
- Business name generation
- Text logo development
- Business plan development
- Team and confidence building
- Peer-to-peer editing and feedback
Bonus
Participation:
- Professional guest finance, branding and marketing speakers
- 6 months of fee-free crowdfunding via The Youth Launch
- Opportunity to compete and win cash prizes at the end of each program
What students say:
“The Start-Up class was nothing short of informative and fun! I was able to build a solid foundation for my business and learn a lot to take me far. I enjoyed getting an inside scoop on how to sustain my audience and even manage money!”
CEO of Chy’Ah MauRae & Company